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The Simantics of CX Marketing
Your biggest questions meet our collective experience. Check out our latest articles to engage with emerging technologies and industry trends. Oh, and best of all, we’ll only send you content that matters to you. Stay in the know and subscribe today.
Mining Through the Ages
A humorous look at what Cat® Customer Value Agreements (CVAs) for mining could've done for humankind throughout history generated buzz...and awards.
Celebrating Five Decades of Remanufacturing
Cheers to Cat® Reman's golden anniversary—and the award-winning "50 Years of Friendship" campaign.
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Hashtags: The Real MVP of Social Media
How brands can score big on social media during the Super Bowl (and the off season, too).
2024 B2B Marketing Trend Predictions: Marketing Forecasting
Forecasting continues to bubble to the top of executive and marketing leader wish-lists.
2024 B2B Marketing Trend Predictions: Personalized Content
Customers expect personalized content, and it really pays off for brands that do it well.
Elevating CX: Welcome Dan Eizans
We’re welcoming Dan Eizans as Director of Customer Experience and bringing in unmatched solutions for our clients.
Giving Back to Our Community
Simantel’s Just Cause Committee builds a community of volunteers that do good…"just cause."
2024 B2B Marketing Trend Predictions: Video Still Dominates
Video is a marketing trend that's here to stay so it's important to do it right. Here are 5 tips for embracing it to the fullest.
Say Hello to Our New Event Lead Capture Friend – Captello
Simantel is excited to offer event lead capture and engagement solutions, thanks to our new partnership with Captello.
2024 B2B Marketing Trend Predictions: First-Party Data
We predict that discussion and planning around first-party data collection will take center stage in 2024.
2024 B2B Marketing Trend Predictions: Generative AI
Whether you're a fan of AI or not, we expect to see a continued increase in its use in B2B marketing in 2024.
2024 B2B Marketing Trends Predictions
Our top 5 predictions for what's in store for marketers in 2024 - and how to make the most of it.
AI: What It Means for Brands and Their Partners
AI is all the rage. Here's our take on this powerful tool and a few considerations marketers must keep in mind.
Marketing Sweats Podcast Season 8: Building Business Through Community
Listen to hear from a few of the local leaders behind the Choose Greater Peoria movement.
The Dynamic Duo: PR and Social Media as the New Heroes in Your Integrated Marketing Campaigns
Integrating PR and social media into your marketing campaign is essential. Here’s why.
How We Help Caterpillar Support Equipment Owners
Caterpillar asked, and we answered. There’s no project too large in scope for our content production team.