The marketing industry is full of challenges. But on Saturday, April 27, Simantel tackles our biggest challenge yet: the Fight to the Finish Extreme 5K.

According to race organizers, the 3.1-mile course through Jubilee State Park features challenging terrain and such obstacles as “Hot on Your Heels,” “Polar Plunge” and “Tazed & Confused.”

We thought that sounded like a shockingly good time-especially since the event benefits Children’s Hospital of Illinois. So we rounded up more than a dozen elite (read: average) employees for a company team, rightfully dubbed the Simaniacs. They’ve been training around the clock to whip their bodies into shape for the big day.

Get a glimpse of their regimen here … and see why our teammates are a “special brand of crazy.”

Fight to the finish from Simantel on Vimeo.

You don’t have to be a Simaniac to help Children’s Hospital of Illinois. Show your support by sharing your time or making a gift to the Foundation.