Abby Bell
Vice President of Performance Analytics

Brings tech solutions to clients
and raises chickens at home.

As a leader...
  • Abby brings more than 20 years of sales and marketing experience, specializing in marketing automation and CRM technology, and now oversees marketing automation, media, analytics and digital performance functions
  • Leads data protection efforts, ensuring compliance, security and responsible handling of client and agency data
  • Joined Simantel in 2015 as a marketing automation consultant and was instrumental in integrating remote work into the agency’s culture while building our team of experts across the country
  • A 2021 Salesforce Marketing Champion and regular contributor, she frequently speaks at industry events including Salesforce’s Dreamforce and Connections conferences
  • Remains technology agnostic and helps clients select and implement the right solutions across platforms including Oracle Eloqua, Salesforce Marketing Cloud, Pardot, SharpSpring and more
  • Honored as a 2019 Women to Watch by DMNews (one of just 14 winners among more than 150 nominees) and recognized by Eloqua/Oracle for multiple innovations in automated lead workflow

...and

When Abby isn’t optimizing the digital ecosystem of Simantel clients, she can be found learning homesteading skills in her small Texas town. Swimming with sharks, going back to Australia and owning a miniature cow are all on her bucket list.

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Abby Bell
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