Gena Killion
Executive Director of Technology & Data

Retains an inordinate amount of information
and identifies as a logophile.

As a leader...
  • Gena leads Simantel’s technology, data, analytics and paid/social activation capabilities to deliver innovative, compliant and high-performing marketing solutions
  • Excels at translating complex analytics into clear direction that drives smarter marketing decisions
  • Is technical and strategic, but has a passion for problems and people … making her the go-to resource for questions that no one else can answer
  • Started at Simantel in 2014 as a digital producer, and has over 10 years of marketing experience, including work in the insurance, finance and manufacturing sectors
  • Spent years in multiple strategic roles at the agency helping clients develop customer-centric experiences. Executive Director of Technology & Data is the eleventh title that Gena has held at Simantel — a true testament to her versatility.
  • Is a proven industry thought leader, presenting webinars and contributing regularly to Simantel’s blog

...and

If you swing by Gena’s office, you will find books. What genre? Dealer’s choice really. She’s got stacks of non-fiction, fiction, poetry, prose and even a textbook or two. That’s because our data-guru has a creative writing background. We think it’s weird too, but she’s pretty good at math!

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Gena Killion
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