Jason Brown
Senior Director of Insights

A huge fan of data
and a huge fan of Northwestern University football.

As a leader...
  • Jason is Simantel’s senior insights director with more than 20 years of marketing and marketing research experience
  • Leads research initiatives that uncover meaningful opportunities for brands
  • Focuses on finding answers for clients through rigorous research and data-driven decision making
  • Partners closely with strategy and client teams to ensure research translates into smarter marketing decisions
  • Started at Simantel in 2012 as a research manager and has held multiple roles on the strategic team thanks to his experience with research, insights, measurement and analytics
  • Has worked across a diverse range of industries including consumer-packaged goods, retail, telecommunications, adult beverages, entertainment/leisure and manufacturing

...and

Jason likes to wear purple on Fridays in the Fall. In fact, he wears the same Northwestern Wildcats t-shirt while watching their football games during a winning streak, and purposely switches it out after a loss. Game-day traditions aside, Jason enjoys getting outdoors and spending time with his wife, Alisha and their 3 kids — Brennan, Grace and Lilah.

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Jason Brown
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