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Eloqua and Facebook Lead Gen Ads are Now Friends
In our recently published blog Driving Quality Leads on Social, we explored what a lead gen ad is and the value of using targeted messageing on social media. So if you are a Eloqua user and ready to get started with Facebook, this article is for you.
Follow the step-by-step instructions below to ensure you have everything to lead you on the path to success.
- You will need to download the Facebook Lead Ads app to your Eloqua instance and configure integration.
- We suggest having the Facebook Lead Ads app write to a form repost step from a canvas to capture the submission data.
- Make sure to set up a confirmation email on the form processing steps as a best practice.
For a more detailed guide, download our whitepaper How to Integrate Eloqua and Facebook to get started.