by
simantel
Choosing a Partner is as Easy as P.I.E.
When looking for a marketing automation expert, find a company interested in being a true partner, which requires integrity and experience.
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by
simantel
Celebrating a Milestone
Many brands miss the opportunity to leverage a milestone in their content strategy. Here’s how one company did it – and very successfully!
by
Tim Leesman
The Mailbag: A Client Q&A
Tim tackles questions our clients ask during annual planning. This includes evolving client-agency relationships, investing in content strategy and what to think about up front.
by
Gena Killion
It’s Raining Leads: Targeting Using Data
If you live in the Northern Hemisphere, you're likely talking about how cold it is. Let's talk about delivering the right message depending on the weather.
by
Rachel Myers
The Do’s and Don’ts of Eloqua’s New Editor
The marketing automation platform, Oracle Eloqua, released a new WYSIWYG editor. If you design emails and prefer to not work in code, this article is for you.
by
simantel
Happy Holidays from Simantel
'Tis the season to celebrate awkward holiday small talk. Watch this year's holiday video to take a peek inside Simantelites' conversations with their families about what we do for a living.
by
simantel
Eloqua and Facebook Lead Gen Ads are Now Friends
If you're ready to get started on social lead gen ads and are looking to connect Eloqua with Facebook, this whitepaper is for you.
by
simantel
Who Are You? Why Personas Make for Better Marketing.
Achieve one-to-one marketing by building personas. If you're just getting started or refreshing your personas, start with these six things.