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Having a Winning Digital Strategy
Seventy percent of consumers use three or more channels when researching a product. In this video, our Marketing Technology Director takes a deep dive into putting your strategy to work for you.
“There’s so much work that goes on behind the scenes, in terms of understanding how people engage with technology and understanding how technology can develop insights.” -Travis, McGlasson, Marketing Technology Director
Watch another Quick Take where Travis discusses the top digital trend for businesses to keep an eye on in 2017. Stay on top of all the latest marketing news. Subscribe to Simantics today to receive monthly newsletters.
2024 B2B Marketing Trend Predictions: First-Party Data
We predict that discussion and planning around first-party data collection will take center stage in 2024.
2024 B2B Marketing Trend Predictions: Generative AI
Whether you're a fan of AI or not, we expect to see a continued increase in its use in B2B marketing in 2024.
Elevating CX: Welcome Dan Eizans
We’re welcoming Dan Eizans as Director of Customer Experience and bringing in unmatched solutions for our clients.