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Hot Takes from the Salesforce Ninth Edition State of Marketing Report
Our take on this year’s State of Marketing Report and what the research means for the future of marketing.
2024 B2B Marketing Trend Predictions: Marketing Forecasting
Forecasting continues to bubble to the top of executive and marketing leader wish-lists.
2024 B2B Marketing Trend Predictions: First-Party Data
We predict that discussion and planning around first-party data collection will take center stage in 2024.
2024 B2B Marketing Trends Predictions
Our top 5 predictions for what’s in store for marketers in 2024 – and how to make the most of it.
Animated Banner Ads: Are They Worth the Effort?
The data shows us if those flashy display ads really drive more clicks than static banner ads.
Emerging Marketing Trends: 2023?!
A look back at how our previous B2B marketing trend predictions panned out and what we expect to see this year.
Dreamforce 2022 Delivered
Dreamforce, the annual conference for Salesforce professionals, is in the books. Here’s what we learned.
Tidy Up Your Martech Stack
Learn how to tidy up your martech stack and ensure that you’re maximizing your technology investment.
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