CX Strategy Archives

Simantel owner and principal, Misty Klobucher shares insights into the shift from short-term campaigns to long-term programs.

Forecasting and futures thinking have become more important than ever for brands to consider when crafting long-term plans.

Our take on this year’s State of Marketing Report and what the research means for the future of marketing.

A marketer’s guide for reaching consumers at the right times, in the right channels, in the right ways.

Customers expect personalized content, and it really pays off for brands that do it well.

We’re welcoming Dan Eizans as Director of Customer Experience and bringing in unmatched solutions for our clients.