…the preferred approach. In recent months, we’ve seen a rise in requests for animated display banners so we went back to the data to see, have the trends changed? Although…
…to operate within. Maybe we’re stuck with a less than ideal tech stack. Maybe we just don’t have and can’t append the data needed to enable an experience and instead…
…of agencies measure the success of these campaigns on the quality of candidates, rather than a number driven KPI we are often tasked with. Access to data like the lift…
…other data/technology partners, can be key. The workshop process helps to break down the silos that exist in many organizations and can align goals and people, making the implementation and…
…create a “share your knowledge” communication. The more people you engage, the more likely information will get shared. Reach out to teams managing data-driven marketing efforts. People who manage your…
…increase efficiency. As agencies transition to become more digitally-driven and data capable, creativity has NEVER been more important. Because if your creative idea isn’t strong, being integrated, digital, automated and…
…data to qualify leads. The dynamic online game caught the attention and imagination of their customers and garnered attention from the Muse Creative Awards in five categories: Digital Marketing Campaign…
…In marketing automation work, you can’t ask to see another customer’s database or integration. So, here are a few other ways you can judge experience. Is the agency certified? For…
