Confronting Marketing Trends for 2020 and Beyond
…as well as the smaller technology providers that truly deliver unique and differentiated solutions. Those solutions that do little more than API in another platform’s data will be in for…
…as well as the smaller technology providers that truly deliver unique and differentiated solutions. Those solutions that do little more than API in another platform’s data will be in for…
…experience, marketing is often the bridge between departments. Why? Because marketing needs the data from various departments to create amazing experiences. This could mean connecting data that the sales team…
As the need for technology, automation and data in the marketing industry continues to increase, so does Simantel’s commitment to providing smart marketing solutions for our clients. With that, we’re…
…ideal customer experience. Identify what content is needed to support your customer across their journey, and what data is needed to deliver that content at the right time, in the…
…data systems – The age-old debate at the dealer/distributor level is whether to share customer information. After all, who owns the data? (With distribution arms that are “owned” by corporate,…
…they expected, either. The human effort to weed out potential errors, verify that the generated content makes sense in their ecosystem and maintain data security is, instead, creating an increased…
…like GPS, IoT and big data analytics to optimize farming practices. Marketers are also using these technologies to provide more personalized and targeted campaigns. Digital tools such as AI-driven analytics,…
…tech stack, update their website and improve their overall customer experience through data. It was a massive undertaking. So we turned to the “crawl, walk, run” model and began with…