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The Simantics of CX Marketing
Your biggest questions meet our collective experience. Check out our latest articles to engage with emerging technologies and industry trends. Oh, and best of all, we’ll only send you content that matters to you. Stay in the know and subscribe today.
A Humorous Spin and An Unexpected Topic
A campaign for Cat® Fluids led to “Are You Suffering from Fluidium?” Watch the video.
Turning Complexity into Success
See how Caterpillar used online marketing to enhance their unique sales process and drive leads to their dealer network.
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The Social Hook Up for Lead Generation
Build relationships with your social audiences and grow your list of qualified leads.
Simantel Videos Win Big
We are proud to announce we won multiple Telly Awards for exceptional video work.
Turning Content Into Sales
Attributing sales to a marketing newsletter – it can be done! See how one of our clients did it.
Safety Simplified
See how Honeywell took a complex topic like safety and used video to simplify their message about a new product.
When Innovative Brands Collide
A movie and a marketing campaign join forces to capture new contacts. Find out how Cat® & TRANSFORMERS: THE LAST KNIGHT came together.
Lead Quantity and Quality, You Can Have Both
See how Cat Marine implemented a strategic program to drive not just quantity of leads, but quality too.
Celebrating a Milestone
Many brands miss the opportunity to leverage a milestone in their content strategy. Here’s how one company did it – and very successfully!
No Story Too Big
There’s no story too big to tell – including building the World’s largest airport.
The Impact of Innovation
We recently returned from Trimble Dimensions where innovation was in the spotlight.
How Mike Rowe Gained 4 Million Followers
Here's how Mike Rowe gained so many Facebook followers -- and you can too.
Baumapalooza
We traveled to Munich to exchange ideas and check out industry tech.
Let’s Get Quizzical
Cat® EMSolutions keeps winning kudos—this time, for a customer quiz + campaign.
Profanity with a Purpose
We have some bleeping good news to share with you.
Tech Success at M&T
Our team was thrilled to help Caterpillar put technology at the forefront in Brazil.