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Two Truths and a Lie: AI in Marketing
Let’s look at artificial intelligence and how it can propel your media strategy.
A Humorous Spin and An Unexpected Topic
A campaign for Cat® Fluids led to “Are You Suffering from Fluidium?” Watch the video.
Turning Complexity into Success
See how Caterpillar used online marketing to enhance their unique sales process and drive leads to their dealer network.
GDPR is in Effect. What Does it All Mean?
The General Data Protection Regulation is here. Let’s look at FAQs about the new rules for personal data.
The Social Hook Up for Lead Generation
Build relationships with your social audiences and grow your list of qualified leads.
The “Goldilocks” Solution to Technical Storytelling
Two insightful perspectives about finding the right balance between logic and emotion.
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