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Video
Caterpillar Thanks Truck Drivers
A truck driver’s dedication is occasionally taken for granted. This campaign was created to simply say thank you for their sacrifices.
Using Video Marketing Beyond Awareness
Making video a part of your content strategy has become a necessity.
Making the Most of Your Video Budget
The challenge for B2B marketers, tips from a producer and aligning with strategy.
Caterpillar Wins Two Communicator Awards
A quirky concept backed by research catches attention (and sales).
An Immersive Product Experience
See how Caterpillar delivered a hands-on experience when launching a new product.
Merging Companies and Building Hype
See how coming together can strengthen your brand.
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