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The Simantics of CX Marketing
Your biggest questions meet our collective experience. Check out our latest articles to engage with emerging technologies and industry trends. Oh, and best of all, we’ll only send you content that matters to you. Stay in the know and subscribe today.
Identity-Based Marketing. Are You Ready for It?
Learn more about this narrowly defined, broadly applied approach to big data.
Digitally Track Your Trade Show
Use marketing automation to get the most out of your trade show investment. Here's how.
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Thoughts on Thought Leadership
Let's talk about what it is and how it plays a part in your content strategy.
Dreamforce 2018: That’s a Wrap!
Dreamforce 2018 has come to an end and boy do we have some takeaways for you.
Emerging Marketing Trends: Four 2019 Predictions
Here’s our take on where the most successful marketing leaders will push their organizations.
Simantel and Google Make It Official
It’s time we had the talk. What are we? Where is this going? Simantel becomes a Google Partner.
It’s Great to Be a Follower!
Advertising is a world of leaders and innovators, but sometimes being a follower can bring out your best work.
Turning a Persona Into a Person
Give your customers a personality, not just a label, with the use of personas.
4 Marketing Automation Myths Debunked
Know the truth about how marketing automation can activate your strategy.
So You Think You Need a Workshop
Five tips for leading productive workshops and creating powerful collaboration.
Merging Companies and Building Hype
See how coming together can strengthen your brand.
Simple Lessons for Complex Projects
Set up your next project for success with start-up tips designed to create a solid foundation.
Unicode Subject Lines: Love Them or Hate Them?
Using special characters in subject lines to draw attention and bring humor to the inbox.
Two Truths and a Lie: AI in Marketing
Let’s look at artificial intelligence and how it can propel your media strategy.
The Mailbag: A Client Q&A
In this issue, Tim covers questions about investing in video, life inside an agency and account and project management.
A Humorous Spin and An Unexpected Topic
A campaign for Cat® Fluids lead to “Are You Suffering from Fluidium?” Watch the video.