Blog
The Simantics of CX Marketing
Your biggest questions meet our collective experience. Check out our latest articles to engage with emerging technologies and industry trends. Oh, and best of all, we’ll only send you content that matters to you. Stay in the know and subscribe today.
Easy-to-Use Content Tools: Content Framework
Need a structured plan of attack for your content strategy? Try this tool.
Easy-to-Use Content Tools: Empathy Map
Need to really get to know your audience? What do they think, feel, hear and need? Try this tool.
Subscribe to Simantics
Easy-to-Use Content Tools: Message Matrix
Need to detail out different messages for different audiences? Try this tool.
Easy-to-Use Content Tools: Content Audit Template
Need to figure out what content is live and how it’s performing? Try this tool.
Is Your Content Effective?
Findable, readable and actionable content can make the difference in your strategy. Find out how to inventory and audit your content to align with your goals.
Caterpillar Thanks Truck Drivers
A truck driver’s dedication is occasionally taken for granted. This campaign was created to simply say thank you for their sacrifices.
Tips for Greater Personalization
In a time of too many emails with blanketed statements, here are a few tips to level up your personalization game.
Managing the Buyer’s Journey In Uncertain Times
What marketers should be thinking about when it comes to the customer journey in today's strange environment.
Abby Bell Promoted to Vice President
Simantel strengthens commitment to the technology, automation and data space with a recent promotion.
Moving Business Forward in This Unprecedented Time
In light of news about the Coronavirus, business owners everywhere are trying to figure out what to do next. Here’s some advice from our corner of the world.
Two Types of Personas: How to Choose?
You decided you need personas. Great! Now where do you start? Here are two types to consider when planning your research.
And, We’re Live! Marketing Sweats Podcast
Season one is now available. Tune into our new podcast about real-life accounts from hardworking pros.
Tackling the Top Three Marketing Challenges of a Matrix Organization
Read how you can overcome resource, knowledge sharing and alignment challenges so you can make better marketing decisions.
Simantel Named a Salesforce Consulting Partner
We recently added Salesforce to our growing list of partnerships and technology certifications. Get all the details.
We Mean Business – More Than a Brand Position
From traditional to digital. Get the dirt on our 20+ year partnership with a nationally recognized leader in agriculture, LG Seeds.
Simantel: Located at the Intersection of B2B and B2C
B2B and B2C are not mutually exclusive, at least at Simantel they’re not. Here’s our take.